Explore our latest news, media features, and press highlights
Featured
Jewelry Insurance: Everything You Need to Know
Many, or all, of the products featured on this page are from our advertising partners...
Advantages of a standalone jewelry policy in a hard market
While independent agents have traditionally added higher value jewelry coverage to a client’s homeowners or...
BriteCo review 2024: A solid option for jewelry insurance
Founded in 2017 by industry experts, BriteCo offers standalone jewelry insurance policies backed by Glencar...
Most Recent
Regulation As A Moat: Why Compliance Can Be A Competitive Advantage
Dustin Lemick, founder and CEO of BriteCo, an innovative insurance technology company transforming the retail...
When You Want To Know How Good A Company Is, Call Their Customer Service
Dustin Lemick, founder and CEO of BriteCo, an innovative insurance technology company transforming the retail jewelry...
How To Turn a Boring Industry Into Your Biggest Competitive Advantage
The biggest competitive advantages are often hiding in industries everyone else overlooks
Is your obsession with growth blinding you to retention?
For years, the message from venture capitalists was simple: Grow at all costs. This mindset...
How to Find the Best Wedding Insurance
Surprises on your wedding day can be stressful. Wedding insurance may help you breathe
How Growth Can Alter Your Career And Let You Know You’re On The Right Track
How to Rebuild Your Leadership Instincts in a Hybrid Workplace
Hybrid work has rewritten the rules of leadership. The managers who succeed are the ones...
The Best Leaders Don’t Predict the Future — They Build Teams That Can Handle It
The companies that grow fastest treat failed experiments as valuable lessons, not mistakes.
5 Signs Your ‘Agile’ Organization Is Actually Just Chaotic
Leaders have confused adaptability with a lack of structure, creating organizations that pivot constantly but...
How To Build Leadership At Every Level (Without Relying On Org Charts)
Master hybrid leadership through emotional intelligence
There’s an old saying in leadership circles: “People don’t leave companies, they leave managers.” But...
From Founding Fathers To Founders: Lessons For American Business Today
What Is Lab-Grown Gold? (And What It Really Means for Jewelry)
(In association with BriteCo) – Lab-grown gold is often used as a marketing term to...
How to Protect Your Stackable Diamond Rings
Ring stacks on a single finger are a big style we’re seeing right now. Yet,...
Why You Shouldn’t Wait until Year End To Act
What leaders miss when reflection and planning only happen once a year.
Things to Insure Around Your Engagement & Wedding
With so many exciting things on your mind as you plan your proposal and wedding,...
A Guide to Specialized Jewelry Insurance: Why Your Homeowners Insurance Isn’t Enough
For many jewelry owners thinking about protecting their collection, the first instinct may be to...
How Much Does Diamond Ring Insurance Cost
The cost to insure a diamond ring will ultimately depend on your ring’s appraised value as well...
BriteCo Jewelry Insurance Review
This review of BriteCo takes a close look at one of the fastest-growing specialized jewelry...
The Government Is Taking Up Too Much of Our Focus — Here’s Why
When you fixate on every government policy shift, you risk losing focus on long-term vision...
Diamond Price Trends: Why Old Appraisals Put You & Your Clients at Risk
The diamond market never stands still, yet much of the jewelry industry still relies on...
Pearl Jewelry Insurance 101: How to Protect Your Valuables
Wondering whether you need pearl jewelry insurance for your collection? Read on to learn more...
The Difference in Gold Karats: 14K vs. 18K vs. 22K vs. 24K
The simplest explanation of the karat system is that it indicates the amount of pure...
What to Do with Inherited Jewelry: A Guide to Appraising, Insuring, or Selling
After receiving items from a loved one who has passed away, many find themselves wondering...
The Jeweler’s Guide to Protecting Your Jewelry
Protecting your favorite jewelry requires careful consideration regarding the proper ways to wear it, keeping...
Buying Fine Jewelry for Yourself: 80% Say “Yes,” According to 2025 Report
According to a recent report from specialized jewelry insurance provider BriteCo, 80% of Americans aged 18 and older...
How Much Should You Focus On Competitors To Stay Ahead?
BriteCo Jewelry Insurance Review: Is It Worth It?
If you’re looking to insure an engagement ring, luxury watch, or fine jewelry, BriteCo offers a modern...
80% of Americans Buy Fine Jewelry for Themselves Instead of Waiting for a Gift, New BriteCo Survey Finds
Consumers increasingly reward themselves with high-quality jewelry pieces — especially Millennials and Gen Z self-purchasers
Annual Reviews Are Lazy — Here’s How to Actually Learn From Your Work
Do post-mortems — and even pre-mortems — regularly, not just annually, to learn and keep...
Is the myth of the perfect time keeping you behind?
Timing is everything. If I had a dollar for every time I heard that saying,...
58% of College Grads Are Still Job Hunting — Here’s How to Attract & Retain Young Job Seekers
Employers can tap into the large pool of recent college graduates struggling to find jobs...
Why Growth Isn’t Just About Speed; It’s About Stability
While it’s important to expand and not remain stagnant, you don’t want to lose sight...
The state of consumer trust and how to boost it
When your customers trust you, they’ll keep returning to stock up, renew, and stay tuned...
Why Work-Life Balance is a Myth That’s Making Entrepreneurs Miserable
It’s time to flip the switch and invest in meaningful work that can energize your...
Americans Embrace Travel Jewelry Dupes to Protect Priceless Pieces, BriteCo Survey Finds
More than half of Americans feel anxious about traveling with valuable jewelry, with many looking...
On Your Side Podcast: Taylor Swift’s engagement ring & diamond-buying tips
It’s a love story, and she said yes. Everyone’s buzzing about the engagement of Taylor...
BriteCo Research Report Reveals Latest Lab-Grown vs Natural Diamond Purchasing Trends And More
BriteCo 2025 data analysis reveals that more than 45% of US consumer engagement ring purchases...
The CEO’s Playbook for Giving Grace (To Yourself and Your Team)
A founder’s perspective on how to lead with empathy, especially when instinct is to push...
How to promote cross-collab across depts
We’ve all heard the sayings “There’s strength in numbers” and “There’s no ‘I’ in team”...
The Edge and BriteCo Partner to Deliver One-Click Appraisals within its POS system
Retail Jewelers get free one-click appraisals on new sales in The Edge to save time...
How to access expert advice when growing your business
Expert advice can be one of your biggest growth accelerators — but only if you...
How To Leverage Personal Branding To Accelerate Business Growth
In recent years, social media platforms have become a key way for entrepreneurs to build...
How to Master the Art of Task Delegation
When you’re the one in charge, asking for help can be one of the most...
When to intro a new product
For any new product, it’s critical to nail down the proper timeline, which will take...
How to reduce burnout in your startup phase
Burnout is a word that every startup founder becomes familiar with at some point due...
How Leaders Can Manage Hyper-Growth Without Burning Out
Rapid growth is an exciting development in business. Beyond increasing revenue and empowering team morale,...
Tech Overload Will Destroy Your Customer Relationships. Are You Guilty of Using Too Much Tech?
Technology’s value in our world is undeniable. However, there can be a point where it...
Preventing jewelry loss on vacation
As vacationers flock to their destinations with suitcases packed, jewelry and watches can unsuspectingly fall...
14 Ways To Effectively Promote Your Business Website
These days, a business website is an essential component in communicating a company’s purpose and...
You’ve Heard of Engagement Rings, but What About Divorce Rings? Here’s Why the Trend Is on the Rise
Don’t resell your engagement ring—refurbish it into a divorce ring instead to celebrate your newfound...
BriteCo integrates IGI grading results to enhance tech-driven appraisal tools for jewelers
BriteCo, a leading tech-driven provider of jewelry and watch insurance, has announced the integration of...
Why Most Founders and Investors Are Wrong About Disruption
here’s something that every leader needs to understand about disruption: It is always happening.
Securing Your Surprise: Preventing Ring Loss Before the Proposal
Embarking on the journey of proposing is both exhilarating and filled with responsibilities, especially when...
Rachel Akmakjian reveals easy steps to insure your pricey holiday jewelry gifts
Rachel Akmakjian offers simple steps to insure your expensive holiday jewelry gifts, ensuring peace of...
Find The Perfect Holiday Engagement Jewelry
Are you finally ready to pick out the perfect ring to tie the knot with...
From Data to Solutions: ITC Episode 2
Looking back on the companies from ITC Vegas who are using data to drive change...
Expert insight: Current engagement ring trends
Current engagement ring trends blend timeless elegance with modern twists, reflecting personalized and sustainable choices....
Finding the Perfect Ring This Engagement Season
Finding the perfect engagement ring this season involves balancing personal style, budget, and meaningful details....
Simply Explaining Insurance
Simply Explaining Insurance #279- Dustin Lemick, CEO/Founder of Briteco
Why This One Leadership Trait is Crucial for Tough Decisions — and 3 Ways to Cultivate it
The massive layoffs in the tech industry earlier this year sparked an interesting conversation here....
Contagious Leadership Style: Is It Harming Or Nurturing Your Company?
There are a lot of things that can make or break your business. It can...
A Brief Guide On How To Insure Jewelry
Maybe your grandma left you an heirloom ruby necklace valued at $10,000 after she passed...
Forbes Selects BriteCo for Best Jewelry Insurance of 2023 List
If you own fine jewelry, like an engagement ring or a luxury watch, it’s important...
3 Crucial Lessons for Entrepreneurs Taking on Big and Complex Markets
Though there has been a great deal of disruption in the past decade, several industries...
The Opportunities And Challenges Of An Omnichannel Business Strategy
I think it’s no surprise that Covid-19 lockdowns helped incite the dramatic growth of omnichannel...
Diamonds grown in labs find popularity in engagement rings
Many brides and grooms are considering an alternative to natural diamonds for their engagement rings:...
Waukesha teen wins scholarship after recounting her Christmas parade experience
A Waukesha teenager has transformed her pain through the power of words and is now...
7 ways to utilize technology and grow your agency
It’s a new era for independent insurance agents and brokers. There are challenges with the...
How to insure your jewelry and what you’ll need for the process
Whether you want to protect your engagement ring and wedding bands, or cover losses against...
How Leaders Can Diversify Revenue Streams To Reduce Business Risk
As markets evolve and customer needs change, businesses face the risk of becoming overly reliant...
What to know about cleaning jewelry with BriteCo
Rachel Akmakjian, director of jeweler relations at BriteCo, joined us to share all the do’s...
16 Strategies For Leaders To Identify Trends In Their Industry
In today’s rapidly changing business landscape, staying ahead of the curve is essential for any...
The Value of Independent Agents
There was a time when many in insurtech believed that agents and brokers would become...
Traveling with jewelry to avoid damage and theft
Traveling with jewelry may seem as simple as packing up your favorite pair of jeans...
What Customers Value Most in the Jewelry Insurance Buying Experience
With BriteCo Jewelry & Watch insurance rated by IGS as the best overall value for...
How to Insure an Engagement Ring
There’s nothing quite like the sparkle of a new engagement ring. It’s not only beautiful,...
15 Ways Managers Can Improve Their Leadership Skills
As a manager, it’s important to recognize that your leadership style has a direct impact...
Jewelry Insurance Gives Agents/Brokers a Growth Opportunity
BriteCo, a leading tech-driven provider of jewelry and watch insurance, has expanded its digital platform...
Here’s How To Leverage A Business Plan For Expansion Decisions
For an entrepreneur considering business expansion, creating a solid business plan is essential to making...
Why your homeowners policy doesn’t fully cover your wedding ring
Chances are, your homeowners insurance won’t cover the cost of lost or stolen jewelry, like...
BriteCo Expands Top-Rated Jewelry Insurance to Independent Insurance Agents and Brokers
BriteCo, a market leader in jewelry and watch insurance, has announced today a new Agent...
BriteCo Launches Independent Agent Program
BriteCo jewelry insurance today launched its new Agent Program, which will enable independent insurance agents...
How partnering with brokers and agents will help BriteCo reach an older clientele
BriteCo founder and CEO Dustin Lemick is modernizing jewelry insurance with his growing Chicago startup.
A Look Ahead for Insurtechs in 2023
It’s a new year for the insurtech industry. While the market has left its nascent...
How To Build A Successful Startup In Legacy Markets
Most startup founders are people who see a unique demand or need in the market,...
BriteCo as a 2023 Startup to Watch
This year’s list features startups across a broad variety of industries — from food tech...
Tips to Keep Your Jewelry Looking New and Feeling Clean
To keep your jewelry looking new, clean it regularly with mild soap and a soft...
How to take care of and clean your jewelry
To care for and clean your jewelry, start by wiping it with a soft cloth...
How to resell inherited or gifted jewelry
Experts say owners have to first bring the piece of jewelry back to a wearable...
How To Protect Your Jewelry From The Elements, According To An Expert
Has your mother or grandmother ever handed you an exquisite piece of jewelry that’s been...
Lowering Home Insurance Premiums
Lowering your home insurance premiums can be achieved through several strategies. Start by comparing quotes...
InsurTech Spotlight: Longtime Jeweler Shines with BriteCo
Three generations of Dustin Lemick’s family have sold the rings, necklaces, bracelets and watches inside...
Get the Red Carpet Look: Celebrity-Approved Jewelry Trends for 2022
For a glamorous, red carpet-inspired look, 2022 jewelry trends are all about bold statements and...
Proposing? A Guide to Protecting the Biggest Purchase of Your Life
Proposing is a momentous occasion, and protecting your big purchase—the engagement ring—requires careful planning. Start...
Everything You Need to Know About the Rise of Lab-Grown Diamonds
Lab-grown diamonds have surged in popularity as a sustainable and ethical alternative to mined diamonds....
Meeting Virtually? 13 Tips For Projecting Warmth And Boosting Engagement
Though virtual interactions have become much more common in recent years, not everyone is aware...
Not to be confused with imitation diamonds, made from glass or plastic, lab-grown diamonds are...
Best Jewelry Insurance of 2023
The best jewelry insurance companies include Jewelers Mutual, BriteCo, WAX, GemShield, and Lavalier. Whether you...
Best Watch Insurance of 2023
The best overall watch insurance company is Jewelers Mutual Insurance Group because of its wide...
The Best Engagement Ring Insurance of 2023
Buying an engagement or wedding ring is one of the biggest investments you can make....
The Top Items You Need to Care for Engagement Ring, According to a Jewelry Expert
If the thought of wearing a huge diamond on your finger intimidates you, don’t worry—we’ve...
Best Engagement Ring Insurance Policies for Peace of Mind
Let us help you find your dream engagement ring and wedding band! From diamond rings...
15 Simple Ways To Increase Your Financial Literacy As A Business Owner
As a business owner, you’re involved in many important financial decisions for your company. Whether...
What Kind Of Jewelry Should You Buy For Christmas?
When choosing jewelry for Christmas, consider the recipient’s style and preferences. For a timeless gift,...
Engagement Ring Styles
Choosing an engagement ring for your future fiancée is an exciting part of planning your...
12 Effective Tips For Managing End-Of-Year PTO Policies
Between work projects, holidays and losing track of time in general, the end of the...
Don’t Skip These 16 Steps For Your Q1 Planning Efforts
The end of the year is fast approaching. Before everyone gets caught up in the...
How To Raise Capital Without A Product
Raising capital from venture partners can be extraordinarily complex and challenging in and of itself...
15 Common Sales Pipeline Challenges That Could Be Hindering Your Growth
Businesses with a strong sales pipeline are able to move customers down the line with...
Insurance You Can Trust – BriteCo
Interested in starting your own entrepreneurial journey in finance and insurance but unsure what to...
Pros And Cons Of Custom Jewelry
Most industries change over time, and the jewelry industry is no exception. In the past,...
Key Takeaways for Insurtechs
While several high-profile insurtechs have had a rough year in public market valuations, there are...
What Is Covered By Homeowners Insurance?
Homeowners insurance is one of the most powerful ways to protect your property and personal...
A Simple Guide To Permanent Jewelry
One glance at TikTok and you’re likely to see stories about permanent jewelry. This trend...
Expert gives tips on how you can protect your priceless jewelry and valuables with insurance
If you have priceless jewelry, art or other keepsakes at home, you make sure to...
Reflections on The annual 2022 InsurTech Connect (ITC) conference
The annual 2022 InsurTech Connect (ITC) conference took place Sept. 20-22 in Las Vegas at...
Lab-grown vs. natural diamonds
More couples are saving money by choosing a lab grown diamond for the engagement ring,...
How to Invest in Jewelry
When it comes to investing in jewelry, you need to keep a few things in...
Everything You Need to Know About Jewelry Insurance
A policy for jewelry insurance should include coverage for replacing your jewelry in the event...
BriteCo CEO Dustin Lemick on the Best and Worst Purchases He’s Made
Saving money often requires discipline, budgeting, and consideration. Knowing the best methods for saving money...
Ring Appraisal 101: Everything You Need to Know
Simply put, a ring appraisal is a document that verifies the facts about the rings...
The Importance Of Building A Strong Company Culture
A record number of businesses were started in 2020 and 2021. Startup companies have constant...
How to protect yourself when you buy an engagement ring
So it’s time to pick up the engagement ring from your local jeweler and start...
Does homeowners insurance cover lost jewelry?
Homeowners insurance helps protect homeowners from life’s uncertainties. This insurance policy covers your property, liabilities...
How much does engagement ring insurance cost
Let’s face it. Getting engaged, finding the right engagement ring, and arranging just the right...
How to invest in watches
Investing in luxury items has been trending over the past decade. Items like handbags, limited-edition...
When Is the Best Time to Buy Fine Jewelry?
Whether you’re shopping for yourself or a loved one, jewelry can be a worthy investment....
2022 State of Jewelers Going Digital Report Announced
Jewelers Going Digital, a coalition of jewelry industry leaders and professional organizations that identify digital...
While E-Commerce Is Crucial, There’s No Substitue for the In-Store Experience
BY NOW, WE’RE all aware of the growing trend among consumers to shop for jewelry...
As Millennials Forgo Homeownership, Specialty Jewelry Insurance Rises
While studies show that close to half of America’s baby boomers were homeowners by age...
Meet the insurtech: BriteCo
Dustin Lemick, a third generation jeweler who worked in retail jewelry for 13 years, noticed...
Jewelry expert Dustin Lemick highlights this wedding season’s ring trends
An anticipated 2.6 million weddings will take place in 2022 including half a million more...
2022 will have more weddings than any other year in history
According to the Washington Post, 2.6 million ceremonies will take place this year, nationwide. That’s...
Dustin Lemick of BriteCo: Five Things You Need To Create A Highly Successful Startup
Dustin Lemick is a third-generation jeweler with over thirteen years of retail jewelry experience. Dustin’s...
BriteCo Survey Reveals Diamond Engagement Ring Preferences Entering Spring Engagement and Wedding Season
BriteCo, (brite.co) a leading direct-to-consumer jewelry and watch insurance company, has released new survey data...
BriteCo: Top insurtech funding rounds of April 2022
There were 25 funding rounds in the insurtech sector between April 1 and April 29,...
BriteCo Insurance Makes Insuring Your Engagement Ring Easy and Stress-Free
If you’re newly engaged, the answer is simple: your engagement ring! While you may not...
CSA Exclusive: Robert Irwin Jewelers offers digital insurance
Based in Memphis, family-owned Robert Irwin Jewelers operates five stores in Tennessee, Mississippi, and Arkansas....
BriteCo Bags $9M Series A Investment For Jewelry-Focused Insurtech
BriteCo, a tech-enabled direct-to-consumer jewelry and watch insurance company, this week secured a $9 million...
BriteCo Raises $9M to Modernize Jewelry Insurance
Rings, earrings and watches make great gifts, however, they are also some of the most...
BriteCo Secures $9 Million In Series A Funding, Launches Major Expansion of Innovative Direct-to-Consumer Jewelry Insurance Platform
BriteCo, a leading direct-to-consumer jewelry and watch insurance company, today announced a $9 million Series...
Report Card for Best Overall Engagement Ring Insurance in 2022
Independent report by International Gem Society on the Best Engagement Ring Insurance on the Market...
BEST OVERALL JEWELRY INSURANCE
Whether it’s a family heirloom or a Valentine’s Day gift from a special someone, jewelry...
The Ultimate Guide to the Best Jewelry Insurance Providers
Our jewelry insurance guide reviews the policies of the top eight companies. Learn what to...
Dustin Lemick – BriteCo – Transforming the Retail Jewelry Appraisal and Insurance Experience for the Digital Age
Dustin Lemick is the founder and CEO of BriteCo, an innovative insurance technology company that...
BriteCo Survey Released New Engagement Ring Research Report
BriteCo jewelry insurance released a new engagement ring research report highlighting consumer spending and buying...
41% Fail To Insure Their Engagement Ring
BriteCo jewelry insurance released today a new engagement ring research report highlighting consumer spending and...
Top Two Jewelry Insurance Providers: BriteCo vs Jewelers Mutual
We’re asked a lot about jewelry insurance, and there are many insurance companies that offer...
BriteCo Jewelry Insurance announces new program to offer superior rates, faster coverage, and monthly pay option
BriteCo jewelry insurance announced today a new program that offers U.S. consumers superior rates, faster coverage...
COVID-19 Forcing Digital Transformation for Most Retail Jewelers
A new report summarizing the results of a retail jeweler survey conducted at the end...
Industry Leaders Weigh In on Digital Transformation of Retail Jewelers
Sponsored by a consortium of industry leaders and technology service providers, INSTORE conducted online interviews...
Brides Magazine Rates BriteCo Best Overall Engagement Ring Insurance of 2024
Brides magazine recently updated its recommendations for best engagement ring insurance...
BriteCo Engagement Ring Insurance rated best overall value by IGS in 2024
The International Gem Society (IGS) has released its 2023 Best Engagement Ring Insurance Report Card...
BriteCo vs Jewelers Mutual: See Why Consumer switches from Jewelers Mutual to BriteCo Jewelry Insurance!
Investing and personal finance news platform, Benzinga, recently published a first-person account of one consumer’s...
Lab-Grown Diamonds Reach 51% of New Engagement Rings, BriteCo’s First Annual Jewelry, Diamond, & Watch Price Index Finds
For the first time, more than half of newly appraised engagement rings hold a lab-grown...
BriteCo Removes Maximum Coverage Limits for Jewelry and Watch Insurance
BriteCo, a leading provider of modern jewelry and watch insurance, today announced a significant expansion...
New Survey Reveals Most Homeowners Are Leaving Valuable Jewelry Underprotected
A new national survey of U.S. homeowners reveals that millions may be unknowingly exposing their...
BriteCo Survey: Independent Insurance Agents Say Over 75% of Clients Had Homeowners Premium Increases in 2025
Stand-Alone Jewelry Policies Emerge As a Key Strategy for Agents to Manage Crisis in Homeowners...
BriteCo Research Shows Widespread Misunderstanding About Jewelry Coverage in Homeowners Insurance Policies
80% of Americans Now Buy Fine Jewelry for Themselves Instead of Waiting for a Gift, New BriteCo Survey Finds
Once a luxury reserved for special gifts or romantic milestones, fine jewelry is now becoming...
BriteCo Reveals Average Engagement Ring Cost in 2025: $6,504, With Lab-Grown Diamonds Driving Big Savings for Couples
Data reflect a downward trend in spending on engagement rings, as the 2025 average was...
Jewelry and watch insurer BriteCo and the leading retail management system The Edge have announced a partnership to provide...
BriteCo Integrates with Shopify to Deliver Embedded Insurance Offering in Leading E-Commerce and POS Systems
BriteCo, a leading tech-driven provider of jewelry and watch insurance, has announced today that its...
BriteCo Expands its Tech-Driven Jewelry Appraisal Management Tool to Canada
Jean Dousset Partners with BriteCo to Offer Comprehensive Jewelry Insurance
Seeking to add value to its extensive line of luxury engagement rings and other fine...
Investopedia rates BriteCo Best Jewelry Insurance
Investopedia, a leading personal financial website, has recognized BriteCo Jewelry Insurance as the “Best Jewelry...
Forbes names BriteCo top among best jewelry insurance companies in 2024
Forbes Advisor recently evaluated several stand-alone jewelry insurance providers to recommend to readers the best jewelry...
BriteCo scholarship winner 2023
BriteCo, a leading tech-driven provider of jewelry and watch insurance, has announced the winner of...
InsuraMatch partners with BriteCo for Jewelry Insurance
InsuraMatch has announced a new partnership with BriteCo, a leading, tech-driven jewelry insurance provider, to make covering...
BriteCo Integrates GIA Grading Results into its Innovative Appraisal Management System
BriteCo is proud to introduce a new Agent & Broker Program for independent insurance agents...
BriteCo Raises $9 Million Series A to Transform How Consumers Buy Jewelry Insurance
BriteCo Free Jewelry Appraisal System Featured in Instore Magazine Spotlight
BriteCo’s free jewelry and watch Appraisal System is featured in the September issue of Instore...
International Gem Society rates BriteCo as Best Overall Engagement Ring Insurance of 2021
The International Gem Society (IGS) has recently rated the top 8 jewelry insurance providers in...
BriteCo or Jewelers Mutual?
Investing and personal finance news platform, Benzinga, conducted a head-to-head comparison of the top two...
BriteCo partners with Lightspeed jewelry POS system
Evanston IL – MAY 25, 2021 – Insurtech innovator BriteCo jewelry insurance announced today a...
BriteCo Makes It Easy to Buy Jewelry Insurance Online
BriteCo established the jewelry insurance technology space in 2017 by offering an innovative appraisal solution...
BriteCo and GemFind Introduce Insurance Quote Shopify App for eCommerce
GemFind Digital Solutions, the leading provider of web technologies and digital marketing for the jewelry...
BriteCo Named Best Overall Jewelry Insurance by Benzinga
Investing and personal finance news platform Benzinga has declared BriteCo their Best Overall choice for personal...
Jewelers Going Digital ™ – Special Supplement BriteCo Edition
There is growing recognition in the retail jewelry industry that the pandemic has accelerated a...
A New Research Report Titled Jewelers Going Digital Revealed How Retail Jewelers Have Responded To...
First Generation Jeweler Loves the Appraisal and Insurance Combo From BriteCo
For as long as she can remember., Bethany Hawn, owner of Bethany’s Jewelry and Design...
BriteCo & American Society of Appraisers (ASA) Announce Partnership
CHICAGO, IL – October 27, 2020 – BriteCo (https://brite.co/) the innovative jewelry appraisal and insurance...
Polygon and BriteCo Announce Strategic Marketing Partnership
CHICAGO, IL – August 11, 2020 – Polygon (www.polygon.net) a Mediagrif product, the online community...
Now is the perfect time to try this new, free appraisal system
Zachariah Turpin, owner of Jackson Hole Jewelry Co. in Wyoming, says BriteCo has come along...
10 tips to a more useful and customer-driven online presence
PROSPECTS AND REPEAT customers are going to check you out online before visiting, so take...
What you can learn about jewelry retailing from Airbnb
AIRBNB IS A hotel alternative tech startup that has been on a meteoric rise over...
How to take a business from concept to reality
The idea for BriteCo, an innovative jewelry and watch insurance company, stemmed directly from my...
Jeweler tactics: What the 2008 Great Recession can teach us about COVID-19
In These Unprecedented Times, It Can Feel Like The Ground Beneath Your Feet Is Shifting...
Here’s how to bring the best of online shopping into your store
Whenever We Go Online, Small Pieces Of Data Called “cookies” Are Issued From Websites To...
BriteCo announces IDEX as a preferred partner for diamond pricing
BriteCo, an innovative appraisal and insurance technology provider, announced that IDEX, the leading online diamond-trading...
Love the ring! Now, go get it insured
Here’s what you can learn from online excellence to make your store a better experience.
Whenever we go online, small pieces of data called “cookies” are issued from websites to...
Do you want fries with that? Insurance?
By now, most of us are so familiar with McDonald’s “do you want fries with...
BriteCo announces partnership with International Gem Society, LLC (IGS)
EVANSTON, IL JULY 10, 2019 – BriteCo, LLC, (BriteCo) a jewelry and watch insurance provider offering...
Third-gen jeweler modernizes appraisal process
DUST IN LEMICK is a third-generation jeweler who became frustrated by what he sees as...
How startup BriteCo is streamlining jewelry appraisals and insurance
Dustin Lemick, a third-generation jeweler and gemologist based in Evanston, Ill., has done his fair...
BriteCo introduces innovative online appraisal platform for jewelers
Founded by a third-generation jeweler, BriteCo partners with local retailers to seamlessly appraise and insure...
Put a policy on it: This startup lets you insure an engagement ring in 10 minutes
Getting a piece of jewelry or a watch appraised and insured isn’t as easy as...
Jewelry insurance startup firm raises $2M
BriteCo, a jewelry-insurance startup company, announced a $2 million seed round. The round’s investors include...
Trunk Club founder backs $2M round for jewelry insurance startup BriteCo
BriteCo raised $2 million from investors, including Brian Spaly, the founder of Trunk Club, and...
Insurtech startup BriteCo raises $2M seed round
BriteCo, an Evanston, Illinois-based startup that partners with jewelers to help consumers insure fine jewelry...
Insurtech startup BriteCo raises $2 million seed round
March 20, 2019 (Evanston, IL) – BriteCo, a startup that partners with jewelers to help consumers insure...
Visit BriteCo at JCK Las Vegas Booth RI-1
JCK provides the global jewelry trade community the optimal stage for business growth by uniting...
