Jewelry Trends

Jewelry Gifts for Her: How to Buy the Perfect Gift

Rachel Akmakjian


Rachel Akmakjian

Jewelry Gifts for Her: The Secret to Buying the Perfect Gift

Whether you’re shopping for your girlfriend, wife, mother, sister, or any other special lady in your life, don’t think that you can just walk into a jewelry store and find the perfect gift within a few moments of browsing. If you hope to purchase truly thoughtful jewelry gifts, you can’t just buy the first shiny thing you see. Finding the perfect present will require insight, observation, and attention.

Luckily, if you’re looking for jewelry for Valentine’s Day, jewelry for Christmas gifts, anniversary jewelry, Mother’s Day jewelry ideas, or any other type of women’s jewelry gifts at all, you’ve come to the right place. Here are our top tips for buying jewelry gifts for women.

Top tips for buying jewelry gifts for women

What You Will Learn

Tip #1: Understand the Occasion

Before you set foot in a jewelry store or schedule virtual appointments with an online jewelry brand, you have to do one thing: understand the occasion for which you are shopping. Different holidays and milestones call for various women’s jewelry gifts.

For example, if you want to surprise your wife with a piece of jewelry out of the blue, you might go simpler. It’s not expected that you’ll spend a lot of cash on a significant piece. The surprise element means she’ll likely be delighted with any women’s jewelry gift.

Suppose you’re buying Valentine’s Day jewelry, jewelry for anniversary, jewelry for Christmas, or a birthday. In that case, you should consider the broader celebration and the recipient’s expectations. For example, if you and your significant other typically goes all out for Christmas with lots of gifts, she might not be happy with a single piece of costume jewelry. Likewise, if you’re celebrating a milestone anniversary or birthday, she might expect you to go a little bigger and flashier than you might otherwise.

Of course, the best way to understand your gift recipient’s expectations for a holiday or gift-giving occasion is to ask them simply.

A Side Note on Propriety

Want to purchase gifts for her jewelry collection? Before you do, realize there are some instances when it is not proper.

If you are only friends with your recipient, or even less than friends, such as work colleagues, presenting a gift for her jewelry collection will be considered far too intimate and inappropriate, regardless of the special occasion.

Leave the jewelry gifts for significant others and relatives.

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Tip #2: Understand Her Style

Every woman has different tastes in jewelry. Unless she’s expressed specific interest in a jewelry style completely different from what’s in her current curated collection, stick with what you know she already loves.

A woman who wears minimal jewelry, maybe just watches or the occasional bracelet, isn’t going to love drop earrings covered in colorful, large gemstones like emerald and ruby. Likewise, a woman who loves dramatic gold jewelry and who wears lots of statement bracelets, necklaces, and rings won’t love plainer, more classic pieces like a simple chain.

Pay attention to what she wears regularly and make your purchase accordingly.

In addition to paying attention to the type and style of jewelry she wears, she also pays attention to the colors she wears. She’s likely already discovered the precious metals and gemstone colors that match her skin tone best or that she prefers. If she always wears sterling silver, buy sterling silver. If she always wears rose gold, buy rose gold.

Tip #3: Make it Meaningful

Women's jewelry gifts

As you shop and explore your options, consider ways to express a particular sentiment with your purchase. Even if you don’t have a large budget to spend on a jewelry gift for her, you can still make an impact by searching for and choosing a piece that will ‘wow’ her with its sentimental value.

For example, if you’re shopping for milestone anniversary gifts for her jewelry collections, maybe upgrade her engagement ring with a bigger, better stone. Propose all over again!

If you’re shopping for Valentine’s Day jewelry gifts for her, go romantic by choosing a piece that reflects a special moment or memory. Maybe you have a habit of surprising her with pink roses; look for a ring with a pink gemstone.

It also helps to understand the symbolism behind certain gemstones and their colors. For example, purple gemstones represent passion, power, and luxury, while red gemstones represent passion and romance. As you shop for jewels for her, consider the potential symbolism that might matter to your recipient.

Tip #4: Don’t Overextend Your Budget

If your gift recipient truly cares for you, they won’t want you to overextend your budget or cause yourself financial hardship so that you can buy jewelry for her. With that in mind, decide on a budget before you begin shopping, and then stick to that budget.

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You might just discover that you can get a lot for your money – if you’re flexible. For example, if your recipient has her heart set on diamonds, consider opting for lab-created diamonds, which are more affordable but just as beautiful. If she loves pearls, go with freshwater pearls rather than saltwater pearls, which are more expensive. If she loves rubies, go with a similarly colored garnet. If she wants a yellow fancy colored diamond, try yellow topaz instead.

Tip #5: Always Protect Your Jewelry

Whether you’re shopping for jewelry anniversary gifts for her, Valentine’s Day jewelry gifts for her, or jewelry Christmas gifts for her, make sure that gift is protected as soon as you step out of the store.

Just imagine all the things that can go wrong. After purchasing a set of earrings, you open the box at home and only see one earring. You left the bracelet in its box on your kitchen counter, but now it’s disappeared; you’ve had multiple people going in and out of your house – could someone have stolen it? The dog gets a little curious, and now, oops, the ring is gone.

There are near-endless ways for your jewelry purchases to be damaged, lost, or stolen. If that happens, your homeowners’ insurance likely won’t cover the cost of replacement or repair. However, BriteCo will.

BriteCo’s comprehensive jewelry coverage ensures that all your precious pieces are covered under an array of unfortunate circumstances as soon as you leave the store. From the time you take your new piece home to presenting it to your lucky recipient and beyond, it’s protected from life’s mishaps.

Learn more and get your specialized jewelry insurance quote today.

Need more shopping help before you make your final gift decision? Check out the BriteCo blog for lots of tips and advice for finding the right jewelry for yourself or your favorite person.

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Rachel's expertise is further enhanced by her distinction as a Graduate Gemologist from the prestigious Gemological Institute of America (GIA), equipping her with exceptional knowledge in gem identification and grading. Her education and experiences have given her an in-depth understanding of the demands and expectations facing jewelers and customers in today’s evolving retail marketplace.