“Traditional jewelry insurance was a black box, with complex policies, hidden fees, unclear coverage limits, and claims processes that felt like solving a puzzle blindfolded.

But here’s what we know: transparency isn’t just nice to have anymore. It’s table stakes. At BriteCo, we’ve made a conscious decision to flip the script.”

Dustin Lemick

DUSTIN LEMICK

BriteCo CEO

There’s No Wordy Jargon or Fine Print to Study

Most insurance products are overly complex and nearly impossible to understand.

BriteCo helps you to know immediately what coverage you’re getting and what you are paying for upfront

There’s No Wordy Jargon or Fine Print to Study

How BriteCo’s Trusted Transparency Makes the Difference

Hi, Im Emma, here to help with your custom quote!

Our technology guides you step by step to make insurance clear so you don’t have to be an expert

Our customer service team is always there to help explain and answer your questions

Our customer service team is always there to help explain and answer your questions
Trust is built through clarity in our technology and empathy with our people. Our goal is to remove complexity at every opportunity and provide guidance every step of the way.

Trust is built through clarity in our technology and empathy with our people. Our goal is to remove complexity at every opportunity and provide guidance every step of the way.

BriteCo Products and Experiences Are Designed to Be Transparent

  • You feel confident in your purchase decision
  • Retail jewelers can help you get protected right at the point of sale
  • Insurance agents can focus on helping clients, not translating complicated terms
  • Wedding venues and event planners know their clients are properly covered

BriteCo is a program administrator for bespoke, admitted jewelry insurance programs licensed in all 50 states & DC. Event insurance is available in all states except New York.

Policies are written with the backing of Glencar Insurance Company (a Hannover Re company) with an A.M. Best A+ rating.

Trusted by tens of thousands of customers across the country

Trusted by more than 3,500 Independent Retail Jewelers in the US
Trusted by more than 3,500 Independent Retail Jewelers in the US

Trusted by more than 3,500 Independent Retail Jewelers in the US

Trusted by hundreds of Wedding/Event Venues and Planners across the USA

Trusted by hundreds of Wedding/Event Venues and Planners across the USA
Trusted by more than 4,500 Independent Insurance Agents throughout the nation

Trusted by more than 4,500 Independent Insurance Agents throughout the nation

Our Principles Build Trusted Transparency into BriteCo’s Insurance Offerings

Here’s how BriteCo reduces complexity and assures confidence

A Simple Experience Built Around Saving You Time and Money

A Simple Experience Built Around Saving You Time and Money

  • Price quotes arrive in seconds — it’s a fast, easy, and straightforward experience done online, anytime, anywhere
  • We work with your trusted insurance agent
  • We work with your preferred retail jeweler at the point of sale
Each Step Is Designed To Make Progress Easy

Each Step Is Designed To Make Progress Easy

  • No overwhelming information
  • Buying a policy simply involves answering a few questions online from your phone, iPad or desktop
Human Backup Is There to Answer Your Questions

Human Backup Is There to Answer Your Questions

  • BriteCo prides itself on outstanding customer service (just read some of our 4.9 star Google reviews!)
  • An empathetic representative is always available to explain coverage and answer any questions
Total Clarity on Policy Pricing and Coverage

Total Clarity on Policy Pricing and Coverage

  • BriteCo delivers the best insurance coverage at the best price — and shares that upfront
  • Customers enjoy savings from 20% to 40% over competitors, including homeowners riders/floaters
  • Zero deductibles on all standard policies
  • Convenient monthly pay option, or an annual pay discount
We Deliver on What We Promise

We Deliver on What We Promise

  • Filing a claim with BriteCo is fast and easy — and everything is done online
  • You get a dedicated BriteCo claims rep to help you manage the process
  • We stay with you every step of the way to make sure you are happy with the result
5 star rating

 “The best experience isn’t one that requires extensive education. It’s the one that makes customers feel confident in their purchase decision from the start.”

Recognized by Industry Leaders. Trusted by Experts. Loved by Customers.

IGS

BriteCo jewelry insurance named #1 Overall Jewelry Insurance provider by the International Gem Society

Investopedia

BriteCo jewelry insurance recognized for best engagement ring coverage by Investopedia.

Nerdwallet

BriteCo wedding/event insurance is recommended by financial experts at NerdWallet

pricescope.com

BriteCo jewelry insurance was highlighted by PriceScope for its affordable premiums and modern digital-first experience.

Our Awards Are Verified by Real Customer Experiences
Our customers enjoy fast, affordable coverage and prompt, friendly claims service.

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BriteCo Makes the Insurance Experience Fast, Simple, and Affordable — with Trusted Transparency at Every Step

See for yourself by getting a quote today

  • Jewelry and Watch Insurance
  • Event/Wedding Insurance

BriteCo Licenses by State

State License #
Alabama 3000426890
Alaska 100168496
Arizona 3000426916
Arkansas 3000426892
California 0M48637
Colorado 588031
Connecticut 002617494
Delaware 3000427508
District Of Columbia 3000426918
Florida L104573
Georgia 202784
Hawaii 482848
Idaho 697805
Illinois 3000343555
Indiana 3392114
Iowa 1002330146
Kansas 364873811-0
State License #
Kentucky DOI-1018158
Louisiana 785946
Maine AGN320947
Maryland 3000426807
Massachusetts 2077394
Michigan 0117694
Minnesota 40606615
Mississippi 15034605
Missouri 8461418
Montana 3000426814
Nebraska 100301143
Nevada 3391602
New Hampshire 2419847
New Jersey 1688395
New Mexico 3000432439
New York PC-1543130
North Carolina 364873811
State License #
North Dakota 3000426822
Ohio 1219776
Oklahoma 3000428456
Oregon 3000435525
Pennsylvania 877560
Rhode Island 3000426840
South Carolina 3000426855
South Dakota 10021062
Tennessee 2421883
Texas 2362681
Utah 697818
Vermont 3392001
Virginia 144879
Washington 1001110
West Virginia 100287002
Wisconsin 3000426856
Wyoming 384777