Watch Advice

Patek Philippe vs Rolex: How to Choose

Dustin Lemick

Author

Dustin Lemick

Updated on:

July 24th, 2025

Patek Philippe vs Rolex

Patek Philippe vs Rolex: Which is the Better Brand?

When shopping for luxury watches, two brands pop up repeatedly: Patek Philippe and Rolex. However, which is a better fit for your needs?

Here’s everything you need to know when comparing Patek vs Rolex as a new watch owner.

Man holding Rolex watch in front of glass

What You Will Learn

What to Know Before You Buy a Patek Philippe Watch

Let’s get into all things Patek Philippe timepieces first.

Patek Philippe’s History

Patek Philippe has helped to craft the current luxury watch market. Founded initially as Patek, Czapek & Cie in 1839, the Swiss wristwatch company has long catered to discerning clientele like the watch enthusiasts it still serves today.

After acclaimed watchmaker Adrien Philippe was brought onto the team in the 1840s, joining Antoni Patek, the brand’s name changed to Patek, Philippe & Cie, which was eventually shortened to just the Patek Philippe that we know today (via The 1916 Company).

Why is Patek Philippe famous

Over the decades, Patek Philippe became renowned for making more complicated, technologically-savvy watches. It filed patents for watch features that sometimes seem standard today, including the perpetual calendar mechanism, the world’s first double chronograph, time-zone watches, an annual calendar mechanism, and more — for a total of more than 100 patents.

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Famous Patek Philippe Watches

Patek Philippe offers a range of men’s and women’s watch models that have made headlines. Some are among the most expensive watches in the world. In contrast, other Patek watch models are a staple in any respecting timepiece collecting community as must-haves in any robust collection.

Favorites include:

  • The Patek Philippe Henry Graves Supercomplication

Known as one of the most expensive watches in the world, selling at auction in 2014 for $24 million, the Patek Philippe Henry Graves Supercomplication was crafted in the 1920s and was known to be the most complicated watch in the world for decades to come. (However, the brand will continue to make even more complex watches in the future.)

  • Patek Philippe Aquanaut

This sporty watch is a favorite among collectors, as it’s a true classic—even despite its relatively young age compared to Patek Philippe’s long history overall. The watch comes in various colors and unique features, and the prices vary greatly depending on the individual watch. You can find an average model for over $20,000 new, but if you go for a higher-end Aquanaut, you can easily spend over $100,000.

  • Philippe Calatrava

The Calatrava collection is a bit more sophisticated. These elegant dress watches are available in both men’s and women’s styles, with a variety of colors, precious metals, and band styles on display. More affordable than the Aquanaut, these watches are priced closer to $10,000.

Do Patek Philippe Watches Hold Value?

But what about resale value? Many watch collectors consider this when building their collections, whether they’re thinking of their watches as investment pieces or just want to know they can continue growing their collection by maybe trading in some older pieces in the future for a good price.

Whatever your case, you can rest assured that Patek Philippe watches hold their value over time. Some watches even appreciate in value. Of course, as is the case with all luxury watches, you’ll find the greatest resale value for watches that are in good condition (which is why caring for your watch is crucial) and for vintage watches.

What to Know Before You Buy a Rolex Watch

But what about Rolex? This watch brand is a household name and is likely better known than Patek Philippe. Here’s what you need to know.

Rolex History

Rolex is not nearly as old a brand as Patek Philippe. It was founded in 1905 in London before moving to the horological capital of the world, Switzerland (via Bob’s Watches). Rolex quickly began producing some of its most notable models, such as the Oyster Perpetual model. Rolex eventually became known for its fashionable men’s watches and its sportier, more durable, waterproof wristwatch collection.

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Famous Rolex Models

  • Paul Newman’s Rolex Daytona

Quite possibly the most famous Rolex watch in existence, Paul Newman’s Rolex Daytona is also one of the most expensive watches in existence. It belonged to actor Paul Newman and sold for $17 million at auction.

  • Rolex Submariner

The Rolex Submariner became known as the first divers’ watch to be waterproof up to 100 meters. One of Rolex’s tool watches, it debuted in 1953 and is still a favorite today. Some models go for under $10,000, too, making this favorite model a more affordable entry point into the world of luxury watches compared to some of Patek Philippe’s more popular models.

  • Rolex Perpetual

As mentioned above, the Rolex Oyster Perpetual was one of Rolex’s first notable watches. These watches are available in an array of styles and for less than $10,000 if you buy them pre-owned (however, retail prices for some models also start at just over $10,000).

Suggested Read: How to Use a GMT Watch?

Do Rolex Watches Hold Value?

Yes! Rolex watches hold their value over time and, in some cases, appreciate in value. However, suppose you want to purchase a Rolex model that will appreciate in value. In that case, it’s important to choose the right model.

Philippe vs Rolex: Is Patek Better Than Rolex or Vice Versa?

So, Patek or Rolex? Let’s look at the facts.

  • Both Rolex and Patek Philippe come with rich histories, though Patek Philippe’s history is longer, and its tradition is more renowned in horologist circles.
  • Both Patek Philippe and Rolex offer notable watches beloved by collectors. Still, the Patek Philippe seal comes with a higher price tag.
  • Both watch brands hold their value well and can fetch superb prices on the resale market.

Which is right for you? It depends on what you value most. If you love heritage and tradition, consider Patek Philippe. If you’re on a budget or want to enter the luxury watch market at a lower price point, go with Rolex. If you want a watch that holds its value over time, you would do well with either.

Patek Philippe vs Rolex: FAQs

Why is Patek Philippe famous?

Swiss brand Patek Philippe is historic and has a reputation for producing some of the most impressive, groundbreaking, and complicated watches. Founded in the early 1800s, Patek Philippe invented the perpetual calendar mechanism, the world’s first double chronograph, time-zone watches, an annual calendar mechanism, and more.

Why is Rolex famous?

Rolex is a household-name luxury watch brand, and for good reason. It has produced a wealth of luxury and sporty watches beloved by celebrities and average consumers alike. Rolex is also one of the most accessible luxury watch brands on the market, with some watches going for under $10,000.

Should you buy Patek Philippe or Rolex?

It will depend on various factors, including your budget, the style of watch you want, the degree to which you care about brand history and culture, and whether you anticipate selling the watch later.

Is Patek Philippe or Rolex cheaper?

In general, Rolex watches are cheaper than Patek Philippe watches.

Do Patek Philippe or Rolex watches hold their value better?

Both hold their value well. However, if you want to purchase a luxury watch that will appreciate over time, shop carefully and choose a model known as an investment piece.

Whatever Watch You Choose, Protect It

No matter if you’re a Rolex fan or a staunch Patek Philippe supporter, protect your watch. BriteCo’s comprehensive luxury watch insurance ensures that your favorite timepieces are safe from damage, loss, theft, and more.

Get your free, quick, and easy quote now.

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Dustin Lemick

Author

Dustin Lemick

Dustin Lemick is the Founder and CEO of BriteCo and a third-generation jeweler with over thirteen years of retail jewelry experience. He holds a Graduate Gemologist degree from the Gemological Institute of America (GIA) and has in-depth knowledge and expertise in appraisal systems, diamond and gemstone markets, retail pricing models, insurance replacement models, and jewelry quotation pricing systems.