
Founded by a third-generation jeweler, BriteCo partners with local retailers to insure fine jewelry and watches in 50 states
March 20, 2019 (Evanston, IL) – BriteCo, a startup that partners with jewelers to help consumers insure fine jewelry and watches within minutes of purchase, today announced a $2 million seed round. The round’s investors include Brian Spaly, the founder of Trunk Club, and Jeff Taylor, the former chairman and CEO at Cole Taylor Bank.
We’ll be demonstrating our cloud-based Appraisal Management System for jewelers in the new retail innovation section at JCK Las Vegas May 31-June 3. See how BriteCo is transforming the retail jewelry appraisal and insurance experience.